Kenya Breweries’ leading spirits brand, Kenya Cane, is set to kick off its new campaign, “Celebrate The True Kenyan Spirit,” with a high-energy event at Esidai Lounge in Kakamega. Scheduled for Sunday, October 20th, the launch event promises to be a vibrant celebration, honoring Kenya’s rich cultural heritage and bringing together local talents in a festive atmosphere.
The event boasts a star-studded lineup of Kenyan artists and entertainers. DJ Ves will electrify the crowd with his Afro-house beats, while Harry Richie will deliver a musical performance that embodies the spirit of the campaign. Hosting duties will be shared by MC Dr. Ofweneke, known for his humor and engaging style, alongside Ray from Masinde Muliro University, who will serve as the hype MC.
Attendees can also look forward to performances by Steve Kay, The Jugodias Band, and Odongo Swag, who promise to keep the crowd entertained. The decks will be managed by DJ Hanny, ensuring a continuous flow of music to keep the party atmosphere alive.
Beyond the music, the event will offer signature Kenya Cane cocktails and a variety of Kenyan cuisines, providing attendees with an immersive experience of local flavors and cultural pride.
“We are inviting all our consumers from Kakamega and the larger Western region to join us in celebrating the Mashujaa Edition of the True Kenyan Spirit. Kenya Cane has always been more than just a drink; it’s a symbol of togetherness and Kenyan pride,” said Davis Changalwa, Kenya Cane Brand Manager. “This campaign, along with the talent lineup, is a tribute to that heritage.”
The True Kenyan Spirit campaign is designed to reflect the values of unity, pride, and resilience—qualities that the Kenya Cane brand has embodied throughout its history. As a staple in many Kenyan celebrations, Kenya Cane aims to maintain its connection to the traditions that have made it a beloved brand, while embracing modern evolution.
To attend this special event, consumers can secure tickets through purchases of Kenya Cane: a 250ml or 350ml bottle admits one person, while a 750ml bottle admits three people. The festivities at Esidai Lounge will begin at 2 p.m., promising an afternoon filled with music, food, and celebration, embodying what it truly means to be Kenyan.
As Kenya Cane continues to support authentic Kenyan music and cultural experiences, this event is a testament to the brand’s commitment to creating unforgettable experiences for its consumers. The campaign launch is expected to draw a large crowd, celebrating not just a product, but a shared sense of Kenyan identity and pride.
For more information on the event and ticketing, follow Kenya Cane on their social media platforms or visit the brand’s website.